The product is still solid. Works great but clearly has lost favor in the marketplace.
- the ‘competitive’ dimension
- and change of pace around us.
Are you the best in the field that you play in? Are you the best in the changing field that you play in? Will you “continue” to be the best in the ever changing field that you will play in?
Being good or ‘the best’ at something, also brings in a sense of complacency but that’s not always the case.
The bigger danger is the ‘inward looking’ behavior. You tend to keep looking at yourself, your methodology, your efficiency….so while you continuously improve when compared to yourself last year…it isn’t good enough when it compares to rest of the marketplace.
There are always the new kids on the block, with zero legacy and a burning desire. While they lack the experience, they make it up with the hard work and smart thinking. They change the playing field, up the ante…and every existing player needs to step up.
And, BTW, I’m a Nokia fan. Over the last ten yrs of Mobile phone usage, I must have bought over 20 Nokia phones for myself and family…but I wonder, if my next phone will be Nokia.
Will the replacements take over? We’ll see…
PS: Discalimer: I have no opinion on whether the data in ET is correct or not. It did stand out for me, being a Nokia fan.